Head of Online Marketing (m/f)
Change the music industry forever.
We are a new company based in Berlin. Our mission is to enable people to explore live music from the comfort of their homes.
Year 1 Objectives
- You are the internal consultant for everything related to concertVRs online marketing in German and English.
- By communicating with the CEO you have developed and reached objectives regarding a significant number of app subscribers.
- Within year 1 you have defined the concertVR target group and the segmentations of the target group.
- You have done the in-depth target group analysis, what are respective wishes and pain points.
- You have defined & developed the segmented copy writing, visuals and videos.
- You have selected and continuously optimised the online marketing channels according to highest conversion.
- You have set up, managed, tested and optimised the concertVR campaigns on all relevant channels such as Instagram, twitter, Youtube, Facebook, Telegram and Playstation.
- You have defined the SEA & SEO strategy.
- You have decided and continuously optimised the allocation of budget.
- You have successfully managed a up to three people online marketing team.